Art&Graft unveils a fresh approach to the inflight safety video for Virgin Atlantic that appeals to people of all ages. The animated feature aptly called ‘Trip’ abounds with cinematic and pop culture references from the Beatles’ Yellow Submarine to James Bond. The team at A&G developed the genre-based film over several months to ensure a video that will stand the test of time much like the decade-long stint of the previous video. Techniques used in developing the film include 3D and 2D elements in a frame-by-frame mode which allowed the camera to seamlessly move around and through each scene. The result is the antithesis of all safety videos that promises not to bore.