Sony’s New 4K TV Creates an Eruption of Flower Petals

In a new ad from renowned agency, McCann, pro photographer Nick Meek captures the explosive results of a volcanic eruption of flower petals in Costa Rica. The high-concept and intricate design of the ad details the exceptional color and vibrancy of a television that produces four times the detail of a full high-definition television. The flower petals cover the Costa Rican surroundings in breath-taking clarity and detail.