People’s Interpretation of a ‘Cup’ for 7 Eleven’s Slurpee Day

Loopholes aren’t just for legal interpretations as we saw during 7-Eleven‘s recent foray into marketing their tantalizing Slurpee during Bring Your Own Cup Day. On April 11, the convenience store giant enticed their loyal customers to a sweet deal by having them bring their own cups from home to fill with any choice of Slurpee flavor for a mere $1.49. As suspected, many resourceful consumers gathered their most creative and sizable drinking vessels for a share of the brain-freezing treat. Rice-cooker as a giant thermos? Genius!